About Pretty Little Thing


Pretty Little Thing started as a dream to cash in on a bracelet trend, but has since grown to be a notable online clothing and accessories fast fashion retailer for young women under 30. And whether you are young or young-at-heart, the eye-catching pink fairy tale-esque aura of the brand is captivating with its whimsy approach to affordable fashion.

Featured in media outlets like The CEO Magazine, Business Insider, and the Times, the brand has skyrocketed into popularity. Along with their 15.4M followers on Instagram and 2.6M likes on Facebook, Pretty Little Thing seems to be the go-to brand for fun pieces. And the founder hanging out with JLo and Drake doesn’t hurt either.

Sometimes it can be hard to look past social media clout, which is why this Pretty Little Thing clothing review is here to give you all of the information you need. We will take you through the company policies, customer and product reviews to see if Pretty Little Thing is a brand you’ll want to invest in.

Overview of Pretty Little Thing


Founded by sibling duo Umar and Adam Kamani in 2012, the recent business graduates saw a trend starting with shamballa bracelets with sparkly accents. Unfortunately, the deal never went through but that would become the basis of their brand and the girly, fairy tale-style was born.

Headquartered in Manchester, UK, the company has two other international locations located in LA, California, and Paris, France. The brand manufactures 40% of their products in the UK, 40% in China, with the rest coming from other countries in Asia and Europe. Pretty Little Thing is an online-only retailer that ships internationally.

Before we dive into the details, this Pretty Little Thing clothing review will review a few preliminary points to give you a critical look at the company:


  • Extensive product line
  • Good return policy
  • Fair shipping costs
  • International shipping
  • Super affordable
  • Trendy
  • Lots of sales
  • Klarna and AfterPay are available
  • Plus-size, petite, and maternity are available


  • Fast fashion
  • Quality is not the best
  • No brick and mortar

This Pretty Little Thing clothing review is organized into three subsections, containing blurbs about the brand’s dresses, plus-size, and maternity apparel. Each product description will include useful information about the materials, sizes, colors, and prices of the items being reviewed, along with any sale information.

Pretty Little Thing Dresses Review

There is nothing more astounding than the overwhelming amount of choices Pretty Little Thing dresses has, and in different sizes as well! No matter what occasion you need to dress for, the brand has got you covered.

In this section of the Pretty Little Thing clothing review, we will take a look at three pieces you will definitely want in your closet.

Pretty Little Thing Red Strappy Midi Dress Review


When you enter any room in this dress, you will definitely have everyone’s attention. Step into your fierceness with this Red Strappy Midi Dress, and leave everyone in the area wondering who you are.

Made from polyester and elastane, this red dress is meant to make a statement by showing off all your curves. And with its slim straps, you can give everyone an over-the-shoulder ‘come hither’ look to leave them trailing after you.

The dress comes in five colors so you can have this staple for any mood you want to set:

  • Red
  • Black
  • Neon green
  • Baby pink
  • Baby blue

And it comes in US sizes 0 to 12. This Pretty Little Thing clothing review notes it is one of the most wanted dresses on the site!

The Red Strappy Midi Dress retails for $18. Klarna and AfterPay are also available to purchase the dress.

Pretty Little Thing Black Off The Shoulder Sweater Dress Review


When you want to be cozy and sassy at the same time, there’s nothing better than a soft, luxurious sweater dress with some off-the-shoulder action. You’ll be cozy and leave a little something to the imagination at the same time.

Made entirely from acrylic, this Black Off the Shoulder Sweater Dress gives you the opportunity to show off some leg with its mini length as well. The item comes in two colors:

  • Black
  • Cream

And it comes in US sizes XS to L. This dress is also super popular as a lot of people have checked it out!

The Sweater Dress retails for $35. Klarna and AfterPay are also available to purchase the dress.

Pretty Little Thing Black Brushed Maxi Dress Review


Thanks to Coco Chanel, women everywhere will always have the little black dress in their closet, ready for any sort of occasion. And from the 1920s, the staple has evolved into various shapes.

For those days when you want to have a more relaxed outing with friends, this Black Brushed Maxi Dress is the answer to what you should wear. Made from polyester, viscose, and elastane, this ribbed fabric will skim your curves with ease, making it the perfect outfit for brunch days with the girls.

The maxi dress comes in six colors:

  • Black
  • Stone
  • Cream
  • Grey Marl
  • Sage green
  • Green

And is available in US sizes 0 to 12. This Pretty Little Thing clothing review notes this dress is quite popular as well as many people are taking a peek at it.

The dress retails for $58. Klarna and AfterPay are also available to purchase the dress.

Pretty Little Thing Plus Size Review

One thing that’s great about the brand is that they don’t leave anyone out, especially plus-size people. And the dresses in the Pretty Little Thing plus size collection aren’t drab either; they really heighten the beauty of all curvy people everywhere!

In this section of the Pretty Little Thing clothing review, we will take a look at three pieces that help define the brand when it comes to inclusivity.

Pretty Little Thing Plus Black Split Hem Woven Pants Review


No wardrobe is ever complete without a sleek pair of black pants. And Pretty Little Thing delivered with the Plus Black Split Hem Woven Pants!

Perfect for the office or a weekend brunch look—no matter the occasion, you will always look chic. Made from woven fabric, the split hem on these pants give them an updated look that doesn’t scream boring office outfit. The trousers come in two colors for when you want to spice things up:

  • Black
  • Lime

And comes in US sizes L to 5X. The Split Hem Woven Pants retail for $48. Klarna and AfterPay are also available to purchase the pants.

Pretty Little Thing Plus Pink Floral Print Satin Corset Review


For those days when you want to feel girly and ultra-feminine, this Plus Pink Floral Print Satin Corset is the way to go. You can wear it on a girls’ night out or for date night, either way, you will always look fabulous.

Made entirely from polyester, the pink floral corset gives you a snatched waist that would look cute over a maxi skirt or jeans for a statement look. Available only in pink, the corset comes in US sizes L to 3X.

The corset retails for $48, currently on sale for $14.50. Klarna and AfterPay are also available to purchase the corset.

Pretty Little Thing Plus Bright Pink High Leg Bikini Review


Gone are the dreary one-pieces that plus-size people had to don to hide their bodies! Pretty Little Thing believes all bodies are beautiful and they’re showing it with this Plus Bright Pink High Leg Bikini.

This bikini is the epitome of sexy and bold, with the brand’s name emblazoned across the bands. The super high leg gives you even more length, making it sexy and modern. Made from polyamide, elastane, and polyester, this bikini bottom will feel so comfortable against your skin.

Available in hot pink, the bathing suit comes in US sizes L to 3X. The Plus High Leg Bikini retails for $30, currently on sale for $6. Klarna and AfterPay are also available to purchase the bottoms.

Pretty Little Thing Maternity Review

Pregnant women, rejoice! There is no longer a need for you to wear drabby, loose clothing while you’re getting ready to become a mom. Pretty Little Thing maternity has all the outfits you need to feel fashionable, even with a bun in the oven.

In this section, this Pretty Little Thing clothing review will look over three of the brand’s best sellers.

Pretty Little Thing Maternity Stone Slinky Racer Neck Sleeveless Bodysuit Review


Pregnant women are gorgeous and deserve to display their bellies with pride. This Slinky Racer Neck Sleeveless Bodysuit is the perfect item for any momma-to-be, especially if she wants to look as chic as possible.

Made from polyester and elastane, this gives you and your belly all the room you need to grow. The racer neck pairs well with long necklaces or a jean jacket for a casual look. No matter how you dress it up, you will always look gorgeous.

The bodysuit is available in two colors:

  • Stone
  • Black

And comes in US sizes 2 to 12. The Sleeveless Bodysuit retails for $35. Klarna and AfterPay are also available to purchase the bodysuit.

Pretty Little Thing Maternity Taupe Structured Contour Rib Bike Shorts Review


It’s always incredible when you can find a pair of bike shorts that don’t make you look like you’re about to hop on a bike or will dig into your pregnant belly! The Structured Contour Rib Bike Shorts are the answer to your prayers.

Made polyester and elastane, the ribbed fabric provides you with some comfort while still giving you some shape. Plus, your pregnant belly will thank you for that stretchy material! Available only in taupe, the bike shorts come in US sizes S to L.

The bike shorts retail for $25. Klarna and AfterPay are available to purchase the shorts.

Pretty Little Thing Maternity Stone Linen Look Mix Frill Detail Midi Dress Review


For those moments when you have to dress up for brunch but your belly keeps getting in the way of all your other outfits? The Maternity Mix Frill Detail Midi Dress is here to save you from all the stress of what to wear. It may look linen but it definitely won’t wrinkle like that fabric!

Made entirely of cotton, this midi dress has feminine frills along the top for a sweet off-the-shoulder look. With ruching along the sides, this dress will accommodate you and your growing belly without breaking a sweat.

Available only in stone, the item comes in US sizes 2 to 12. The dress retails for $55, currently on sale for $11. Klarna and AfterPay are available to purchase the dress.

Who Is Pretty Little Thing For?


This Pretty Little Thing clothing review discovered the brand specializes in producing apparel and accessories of various kinds for girls and women under 30. But that doesn’t mean anyone above that age is excluded—far from it.

The cool thing about Pretty Little Thing is that it is incredibly inclusive. Their website features categories for Tall, Petite, Sport, Maternity, and Plus so you know if you’re looking for anything specific, you’re covered on all fronts.

Comparison: Pretty Little Thing vs. Fashion Nova


Now that you have an idea of what the brand offers, this Pretty Little Thing clothing review will take a look at one of their competitors: Fashion Nova.

Founded in 2006 by Richard Saghian, Fashion Nova capitalizes on trends, making sure the latest ones hit their markets as soon as possible. They have tons of products in different collections, even featuring a mens and kids section.

The brand also has a pretty fair return policy, with 30 days compared to Pretty Little Thing’s 45-day return window. And Fashion Nova caters to both their online and retail audience. With their five brick and mortar stores along the west coast, they have an advantage over Pretty Little Thing.

To see the parallels between their products and prices, this Pretty Little Thing clothing review took two comparable items from each site. The Because Of You Bodysuit on Fashion Nova is made of a polyester spandex blend and sells for $14. The Pretty Little Thing polyester and elastane-based Multi Water Renaissance Printed Mesh Ruched Bardot Bodysuit costs $30.

For another outfit comparison, the Fashion Nova Stay Beautiful Flowy Romper made of polyester costs $20, while the Pretty Little Thing polyester Plus Snake Print Flare Sleeve Romper carries a price tag of $50. It seems that for equal items of equal quality, though Pretty Little Thing is the pricier option.

To learn more check out our full Fashion Nova Review and see how they stack up.

Pretty Little Thing Reviews: What Do Customers Think?


On Trustpilot, over 83,000 reviewers gave the company a 4.4/5 star rating. Majority of the customers applaud their fantastic customer service.

One reviewer writes, “The one time that I’ve had to speak with PLT customer service, they were polite and sorted the issue quickly. Their heels are really great quality though, highly recommended!”

Influenster rated them 4/5 stars, with a 5-star review, which stated, “…PLT never disappoints! The material is super high quality, it’s true to size, and the color is beautiful & as described as online. This is one of my favorite stores to shop at ever! I wait to wear this.”

Even Kristy G. agreed, remarking, “I contacted Customer services in regards to a refund which was dealt very efficiently and they resolved my issue quickly.”

On Sitejabber, Tayla H. commented, “I have ordered from PLT about 6 times over the year and they are always perfection. Great clothes, fast shipping & amazing customer service! Heather has helped me through WhatsApp after a shipping problem but she resolved it for me instantly!”

Is Pretty Little Thing Worth It?


If you’re a lover of trends, great deals, and aren’t too bothered about the quality of your items, then this Pretty Little Thing clothing review found the company is worth it. Along with other sellers of fast fashion, Pretty Little Thing delivers solely on speed, trendiness, and price.

Pretty Little Thing Promotions & Discounts


At the time of this Pretty Little Thing clothing review, the brand has several sales going on:

  • The site is currently advertising that shoppers can get 70% off of everything on the site.
  • There is a refer a friend discount, where sharing the site with a friend (press the ‘claim’ button) will get both of you an extra 10% off on sale items too.
  • You can also receive 50% off the entire site with the Pretty Little Thing coupon code: USA50 for a limited time.

Where to Buy Pretty Little Thing


Pretty Little Thing products are exclusively available online through their website. This is consistent with many of the subsidiary companies of Boohoo, given that the parent company itself is an online fashion group.



Who owns Pretty Little Thing?

Umar and Adam Kamani are the founders of PLT. The parent company of the brand is Boohoo, which is co-founded by their father, Mahmud Kamani and Carol Kane.

Where is Pretty Little Thing made?

The company has disclosed that about 40% is manufactured in the UK, 40% from China, and the other 20% are from countries such as India, Pakistan, and Turkey.

Does Pretty Little Thing run small?

If you’re unsure about whether you would fit the brand’s clothing, you can refer to the Pretty Little Thing sizing listed on their site.

What is Pretty Little Thing’s Shipping Policy?

Pretty Little Thing has a handy tool in their shipping FAQs that allows you to input your country, which then tailors pricing and shipping times to your location. The brand covers duty on all orders but any additional fees that occur will depend on your country. Here is the shipping info for the US:

  • USA Standard Shipping: $8 (about 9 business days)
  • USA Express Shipping: $15 (about 4 business days)

What is Pretty Little Thing’s Return Policy?

Pretty Little Thing allows customers to return their brand new (meaning unworn and unwashed) items within 45 days of receiving their order. Anything that deals with personal hygiene—jewelry, swimwear without its hygiene seal, and grooming items—can’t be returned.

All return shipping costs are the responsibility of the customer, and Pretty Little Thing does not exchange any items as of right now. Here is how to start a return:

  1. Pack the item in a secure, waterproof package with all labels and tags still attached.
  2. Head to the brand’s Returns Portal and print off the return label before dropping the package at your local postal service.
  3. You will be charged $4 for the return, and get an email confirmation and a proof of return.

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